Friday, January 28, 2011

Lexus Sneak Preview Party: CT200h Hybrid Comes to Michigan

Experience the World’s First Compact Luxury Hybrid






For Immediate Release-- Meade Lexus of Southfield has announced the chance for drivers to get an up close look at the world’s first compact luxury hybrid before its release. The 2011 Lexus CT200h Hybrid will debut at this Southfield Michigan Lexus dealer on Tuesday, February 8th amidst a trendy event atmosphere designed to appeal to 25-40 year olds—the new car’s target age group.

In addition to experiencing a world-first vehicle before it’s available, other event highlights will include the excitement of red carpet photo opportunities, music, hor d'oeuvres, giveaways, a chance to be featured on a Lexus website, and more. Interested guests can reserve a spot at the event by RSVP’ing on the event page, www.tinyurl.com/23nlyyc, space-permitting.

The 2011 CT200h hybrid is the fifth Lexus hybrid but is the first to target a younger customer base. The car was designed to appeal to eco-minded 20- and 30-year olds with an appreciation for premium technology, innovation, and affordability.  Starting under $30,000, the 2011 Lexus CT200h luxury hybrid gets an impressive 42mpg (combined fuel economy)—the highest combined fuel economy in the luxury segment.

At Meade Lexus’ exclusive Sneak Preview event, guests will have the chance to experience CT200h features such as Bluetooth Streaming Audio, XM Satellite Radio, Safety Connect, Power Lumbar Seat Support, and the industry’s first Electronic Device Holder.  The Lexus CT200h also features four driving modes, including Sport mode, EV mode, Normal mode, and Eco mode, depending on the driver’s desire to maximize performance or fuel economy.

Event Details:

  • Date: February 8th, 2011
  • Time: 6pm-8pm
  • Location: Meade Lexus of Southfield, 28300 Northwestern Hwy, Southfield, MI 48034
  • Cost: Free with RSVP
  • RSVP: Visit www.tinyurl.com/23nlyyc to reserve your spot, while space is available.